Privacy Policy

Introduction to Privacy Policy of RebelKid

This website has been provided for information relating to RebelKid and their services. The information below sets out how RebelKid uses and protects the data collected via this website. When using this site, you are legally bound to the following privacy policy, so please read carefully. Privacy protection is something that RebelKid are fully committed to.


Company and Data Controller

Rebel Kid Ltd, 196b Dukes Ride, Crowthorne, Berkshire, RG45 6DS


This is the privacy notice of Rebel Kid Ltd in this document, ‘we’, ‘our’, or ‘us’ refer to RebelKid, Company Number 1266658 registered in England and Wales.


Policy Summary
We gather Personal Data for the following purposes only and the following services;

This cookie allows Rebel Kid to see information on user website activities including, but not limited to page views, source and time spent on the website. The information is depersonalised and is displayed as numbers only, meaning, it cannot be traced back to individuals or personal details. This helps to protect your privacy. Using Google Analytics, Rebel Kid can see what content is popular on this website. This helps to give you more of the things you enjoy reading and/or watching.


Contacting the User
If you have opted in to receive newsletters, this may include tracking codes that help understand who, as well as how many people have opened or clicked on each email. This data helps create better email content in the future and provide users with a better service. The data is stored on the servers of our email platforms and covered under strict security measures.


Heat mapping and session recording
This is a tool that helps look at the online behaviour and voice of users. By combining both Analysis and Feedback tools. It can help show us how to improve your user experience and performance.

AdWords & Facebook Remarketing Tags
Both Google and Facebook remarketing is a way of reconnecting with users who have previously visited this website. They collate depersonalised data from this website’s visitors. These platforms can enable us to position targeted adverts to a defined audience when they are browsing other websites. Remarketing also encompasses the use of emails to reconnect with previous users.

LinkedIn Insights
The LinkedIn Insight Tag is a piece of lightweight JavaScript code that we’ve added to this website to enable in-depth campaign reporting. This also helps us gain valuable insights about visitors to this website and helps us tailor only relevant ads.

Twitter Conversion Tracking
Twitter ads conversion tracking code, allowing us to monitor and track conversions through Twitter.

Hosting & Backend Infrastructure
FastHosts is a cloud computing vendor that offers an Infrastructure as a Service (IaaS) platform for software developers.

DoubleClick Bid Manager
We use remarketing codes to log when users view specific pages, allowing us to provide targeted advertising in the future.

Call Tracking
This is used to set dynamic phone numbers which help us identify how you found this website when you call us. This allows us to identify the source that you used to find the this website and helps us control our advertising methods in the future.


Mode and Place of Processing the Data

Methods of processing
The Data Controller processes the Data of Users in a correct manner and shall take appropriate, security measures to prevent unauthorised access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT-enabled tools, following organisational procedures and modes strictly related to the purposes indicated. In addition to the Data Controller, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by RebelKid. The updated list of these parties may be requested from the Data Controller at any time in writing or by email.


The Data is processed at 196b Dukes Ride, Crowthorne, Berkshire RG45 6DS and in any other places where the parties involved with the processing are located. For further information, please email: for more information.

Our Tools Privacy policies and Opt-Out

Google Analytics
Personal Data collected: Cookies and Usage Data.
Place of processing: US, Privacy Policy, Opt Out.

Hot Jar Heat Maps & Recordings (Hotjar Ltd.)
Personal Data collected: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing: US, Privacy Policy, Opt Out.

Google AdWords conversion tracking (Google Inc.)
Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy.

Google Tag Manager
Google Tag Manager is a tag solution to managing the tags, or the snippets of JavaScript that send information to third-parties, on your website or mobile app
Place of processing US Privacy Policy

Facebook Ads conversion tracking (Facebook, Inc.)
Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy.

Remarketing and behavioural targeting
This activity is performed on this website by tracking Usage Data and by using Cookies, information that is transferred to the partners that manage the remarketing and behavioural targeting activity. In addition to any opt-out offered by any of the services below, the user may opt out of a third-party service’s use of cookies by visiting the Network Advertising Initiative opt-out page.

AdWords Remarketing (Google Inc.)
AdWords Remarketing is a remarketing and behavioural targeting service provided by Google Inc. that connects the activity of this website with the AdWords advertising network and the DoubleClick Cookie.

Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy Opt Out.

Facebook Custom Audience (Facebook, Inc.)
Personal Data collected: Cookies and email address.
Place of processing: US Privacy Policy Opt Out.

Facebook Remarketing (Facebook, Inc.)
Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy Opt Out.

Twitter Remarketing (Facebook, Inc.)
Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy Opt Out

LinkedIn Website Retargeting (LinkedIn Corporation)
Personal Data collected: Cookies and Usage Data.
Place of processing: US Privacy Policy Opt Out.

LinkedIn conversion tracking (LinkedIn Corporation)
LinkedIn conversion tracking is an analytics service provided by LinkedIn Corporation that connects data from the LinkedIn advertising network with actions performed on this Website.

Mailchimp is an American marketing automation platform and an email marketing service that helps us organise secure mailing lists and enables us to send you email marketing which may be of relevance and importance to you.
Place of processing: USA

Hosting and backend Infrastructure
This type of service is intended for hosting Data and files that enable this website to run and be distributed – as well as to provide a ready-made infrastructure to run specific features or parts of this website. Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data is stored.

Fast Hosts?
Fast Hosts is a hosting service. Personal Data collected: various types of Data as specified in the privacy policy of the service.
Place of processing: UK Privacy Policy


Collection of Your Personal Information

Personal Information:

What types of personal information we collect depends on the use:

  • name;
  • contact details including email address, address and telephone number;
  • date of birth;
  • demographic information such as postcode;
  • credit card or other payment details (if you are buying product from us);
  • preferences and opinions; and
  • any other information requested on this website or otherwise requested by us or provided by you.


How we collect your information?

Directly from you, including but not limited when you:

  • browse our website;
  • save an item;
  • register on our website;
  • logging into the website once registered;
  • making a purchase from us;
  • contacting our Customer Care, either about an order or for any other reason;
  • interacting with us on our social media; or
  • having a conversation with our team members
  • From third parties such as our related entities, business or commercial partners.


How we use your information?

  • to create orders, transaction records, agreements for the sale of products or services, accounts, tax invoices or receipts;
  • to communicate with you, about products and services, competition results, special offers, and events which might interest you;
  • to perform research and analysis;
  • for market research and business development including website development and gauging website traffic and trends;
  • to deliver personalised site content to you;
  • for marketing including direct marketing;
  • to run competitions or offer additional benefits to you; and
  • to send you promotional information about third parties that we think may be of interest to you.
  • to comply with laws or regulations or to comply with any directions given by regulators or authorities.


Disclosing your personal information

  • assist us in providing products and services you have requested, such as delivery service providers;
  • credit reporting agencies and courts, tribunals and regulatory authorities where customers fail to pay for goods or services provided by us to them;
  • courts, tribunals, regulatory authorities and law enforcement offices as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise or defend our legal rights, and
  • conduct market research and marketing strategy analysis;


Where we disclose your personal information to third parties for these purposes, we will request that they follow this Privacy Policy when handling your personal information.

If there is a change of control of our business or a sale or transfer of business assets, we reserve the right to transfer to the extent permitted by law our user databases, together with any personal information and non-personal information contained in those databases. This information may be disclosed to a potential purchaser.

You may choose to restrict the collection or use of your personal information in the following ways:

For example: If you have previously agreed to us using your personal information for direct marketing purposes, you may opt-out at any time by writing to or emailing us.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties that may be relevant to your indicated needs.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable upon request for administrative purposes. If you would like a copy of the information held then please write to us.

If you believe that any information we are holding about you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.

Variations to the Policy
This Privacy Policy may be amended, including with changes, additions and deletions, from time to time in our sole discretion. Your continued use of our website following any amendments indicates that you accept the amendments. We recommend that you check this Privacy Policy regularly, prior to providing personal information, to ensure you are aware of any changes, and only proceed to provide personal information if you accept the new Privacy Policy.



What are Cookies?

Cookies are tiny text files which are temporarily placed onto your computer. There a hundreds of advantages to using cookies. For you, the user it allows a website like this to gather information about your personal preferences and enables us to give you a more personal experience. It allows us to gather (non-personal) information about the way users interact with our site.

You always have the choice as to whether or not you want to accept these useful cookies. Cookies are, by default, accepted by 99% of web browsers but you can change this within your browser settings if you so wish. If you do, you’re likely to experience a dramatically reduced user experience and you won’t get full functionality for a lot of websites. For more information about cookies and for details on how to remove them see

What Cookies do RebelKid Use?
The cookies that we use on this website only collect anonymous information in order to optimise the services. We never collect personal information.

Google Analytics: 
This cookie allows us to see data on things like the number of visits to this website as well as the browsing behaviour of those visitors. This sort of data allows us to see which sections of our site are most popular and which aren’t so popular. All information is depersonalised and can never be tracked back to individuals.

Google AdWords: Using the code provided by Google AdWords, we are able to better track the successes (or failures) of any advertising we carry out through the AdWords platforms. It lets us, for example, see which advert from which campaign you clicked on before you submitted one of our contact forms.

Ad Insight Call Tracking: 
This lets us set a dynamic telephone number for each visitor which helps us identify how you arrived at our site when you call us. It helps us when working out the effectiveness of various advertising campaigns we might be running.

Social Shares: All of the social sharing features on our website set their own cookies (Facebook, Twitter, LinkedIn & all Ad Shares) so that we can track social engagement.

How can you opt-out?
To opt-out of our use of cookies, you can instruct your browser by changing its options, to stop accepting cookies or to prompt you before accepting a cookie before visiting this website. If you do not accept cookies, however, you may not be able to use all aspects of our services. RebelKid and our third party platforms also collect information using web beacons (also known as ‘tracking pixels’).